There are literally thousands of people making money from the convenience of their computer taking legitimate paid surveys at home. By working at home you are actually making money by saving money not driving to a work-site each day.
Many people who are taking advantage of this great opportunity are students and moms who need to earn extra money to paid bills. Others have built excellent businesses and do this full time.
Taking surveys for companies is just one of the many ways average people with little or no computer skills can benefit from the online internet opportunity explosion of recent years. With paid surveys you are able to make money basically by giving your opinion about a company's product or service.
There are many reasons that companies utilize surveys to promote their products/services. It is to a company's benefit to promote and advertise this way with so much business being done on the internet. When "employing" an internet survey taker rather than an actual employee they eliminate a huge in-house expense.
Those who are providing the research and feedback are basically focus groups giving their opinions about company's products. In doing so a company is not only getting some on-line marketing but also receiving important information that aids in on-going product development.
Without this continuous on-line feedback from the average consumer companies and their manufactures would not be able to respond as quickly as they do in making necessary changes to the product and to the marketing process.
What's so different with online surveys today compared to the old way of taking them is thousands of people now earn really good money taking them.
In today's economic climate many businesses are doing some if not all of their business online. This means that the opportunity for international involvement is greater than ever before increasing the opportunities for paid survey takers.